Toombul Shopping Centre wished to build a more inviting image as a family-friendly and entertainment option in Toombul’s inner urban area. By increasing their social media presence and by collecting new customer email addresses, they planned to nurture their community of local families by informing these of all future events.
Toombul Shopping Centre combined our unique Social Scene concept with a Roving Character that provide visitors with a fun and interactive Christmas photo opportunity. Our photographers roamed the centre encouraging visitors to take their photo with our characters Frosty the Snowman and Rudolph. All photos were uploaded to Toombul’s Facebook page with the most creative photo winning a $200 Toombul Centre gift card. Not only did Toombul record an impressive increase in their Social Media presence, they also increased their customer database for all future events!
Over the 8-day activation, Vicinity Toombul received the following results:
We’d love to enchant your visitors with a magical Christmas solution or Christmas photo booth. We think about Christmas all year round! So if it’s maximum Christmas magic and minimal stress that you desire, book a consultation with our team.